About the role
Location: Amsterdam (Sloterdijk)Language: English
WFH policy: Hybrid; 3–4 days/week in-office expected during onboarding, flexibility after
Industry: B2B SaaS (Field Service / Renewable Energy OpsTech)
Product: AI-driven frontline workforce enablement platform for wind energy service providers
Size and functions of local team: 3 co-founders in Amsterdam (CEO, commercial co-founder, architect); CTO based in Armenia; rest of team fully remote and technical
Role description:
AE – Founding AE role
Targeting independent service providers (ISPs) and asset owners in wind energy
Buyer personas: Directors/Heads of Operations, CEOs
Deal sizes: €10K–€45K ARR typical; larger ISPs reach 6–7 figures
Sales cycle: 2 weeks to several months
Leads: Inheriting warm pipeline; founder-led deals to date
Mix of inbound (website-driven freemium) and outbound (self-sourced; account-based strategy)
Sales methodology: Hybrid of SPIN, SPICED, Challenger; strategic, consultative sales
Low stakeholder complexity: 2–3 stakeholders per deal
Tools: HubSpot, freemium marketing pilot live
Market: Primarily EU with focus on Benelux, DACH (German a bonus), some US testing
No channel sales; all direct
Unique aspects (not public / USPs to the candidate):
AI-enabled offline mobile capabilities tailored for field engineers
Google-selected for unique on-device ML applications
Built for and by former field workers – user-first design
No churn!
CEO involved directly in sales with high investor visibility
Committed to up-levelling frontline workers – mission-led product
Growth perspective (for the candidate):
Potential to grow into Head of Sales
Early equity opportunity; performance-based options
High visibility with founders and investors
Strategic impact on GTM and market validation
Possible support from fractional GTM advisor
Must haves:
Full sales cycle ownership experience (2+ years) or 2+ years AE and SDR background
SaaS sales experience with €10K–€50K deal sizes at a start/scale-up
Familiarity with a sales methodology (SPIN, SPICED, Challenger)
Entrepreneurial mindset; can operate autonomously / start-up savvy
Strong communication and discovery/pitching skills
Nice to haves:
Industry experience (field service, HR tech, ops software, etc.) (strong nice to have)
Dutch or German language
Understanding of account-based marketing
Marketing-savvy; ideas for creative lead gen
Strong strategic thinking; able to connect sales to funding and product roadmap
Convinced? Apply immediately!
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