Marketing Operations Manager

About the role

Marketing Operations Manager – GTM Engineer
Location: Amsterdam, Netherlands | Full-time In-Office
Languages: Dutch
Industry: B2B Logistics / Tech
Product: SaaS platform for international freight forwarding
Tech Stack: HubSpot, n8n, Zapier, Make, Leadinfo, APIs, JSON, CRM systems

Company Profile
This B2B tech company is building next-generation tools to simplify and scale international freight forwarding. Operating in a collaborative, high-speed environment, all teams work closely together on one floor in a newly designed office space. The company is one of the fastest-growing tech startups in the Netherlands, offering employees direct access to founders and the ability to shape core infrastructure. With strong market momentum and a hands-on culture, this is a unique opportunity to take ownership of critical growth infrastructure.

Salary & Benefits
Salary Range: Up to €85,000 + Equity Options
Additional Benefits: Daily team lunch, regular team events

Role Description
This is a foundational role responsible for building and scaling the go-to-market (GTM) engine and underlying marketing operations. You’ll own the full tech stack and automation setup, enabling seamless revenue attribution and customer lifecycle flows.

Team Size & Leadership Scope
Key Collaboration: Sales, Operations, and Leadership teams

Responsibilities

Build and maintain scalable GTM infrastructure from scratch

Own end-to-end HubSpot setup, including data models, workflows, lead routing, and CRM hygiene

Implement and manage tool integrations using automation platforms (e.g., n8n, Zapier, Make)

Set up automated enrichment flows using tools like Leadinfo

Develop full-funnel dashboards for performance and revenue attribution

Improve speed-to-lead processes and support outbound sales motions

Define and manage GTM data flows, lifecycle touchpoints, and architecture

Requirements
Must-Haves:

4–7 years of experience in marketing operations

Background in B2B or B2C tech environments

Hands-on expertise in HubSpot configuration and strategy

Strong automation skills using tools like n8n, Zapier, or Make

Understanding of APIs, JSON, and marketing data structures

Proven experience in building systems from the ground up

Nice-to-Haves:

Experience with analytics platforms (e.g., Looker, Tableau, Mixpanel)

Previous work in HubSpot agencies or at Series B/C scale-ups