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A new approach to
SaaS recruitment for

Sales
Marketing
Customer Success
IT & Dev
Executive Search
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Bluebird’s consultants have firsthand experience in the roles they recruit for

Qualified talent pool

Our consultants assess candidates for positions they have previously held themselves, based on a structured, qualitative assessment.

159 reviews

Candidate experience

Your company will be represented by former SaaS professionals who understand and can authentically connect with your candidates.

159 reviews

Proven track record

Proven track record with the world’s best SaaS companies and partnerships with Sequoia Capital, Notion Capital, HV Capital, Balderton Capital, Point Nine & Holland Capital and many, many more…

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Fast

On average it takes Bluebird 7 working days to introduce the person that you will end up hiring. Top candidates want to speak with former SaaS professionals. We have a network of 20.000+ qualified people.

159 reviews

Our expertise reaches international grounds

Bluebird covers Europe, APAC and the US

Europe

Bluebird is deeply embedded in the European market, leveraging our extensive network and in-depth understanding of the SaaS industry across key regions, such as The Netherlands, Germany, the United Kingdom, France & the Nordics. Our European headquarters are located in Amsterdam.

US

In the US, Bluebird is at the forefront of the SaaS recruitment landscape, serving major tech hubs like San Francisco, New York, and Austin. Our expert team, with its rich industry experience, ensures that both candidates and employers benefit from our strategic insights and tailored recruitment solutions.

APAC

Our presence in the APAC region allows us to tap into the rapidly growing SaaS markets in countries like Australia, New Zealand, Singapore, and Japan. With a team experienced in building and launching SaaS businesses in the APAC market.

Company statistics
20000 +

Qualified SaaS professionals

1000 +

Placements

300 +

SaaS companies

2020

Founding date

Success stories

Bluebird is rated 5.0 stars on Google

159 reviews

All reviews

Patrick Pando

VP of Sales @ Aptean

Bluebird is a valued partner in Aptean’s International growth. They understand SaaS, and I am consistently impressed by Bluebird’s ability to identify and attract top-tier SaaS sales talent across Europe. They listen to our requirements, understand, and get us great candidates in a matter of weeks, quickly sourcing the talent we require—ranging from ADRs to Vice Presidents.

In today’s competitive environment, speed and quality hires are essential. I need sales talent who can quickly become productive and achieve success within a few months. Bluebird has helped us recruit several individuals who have quickly become high-performing team members. I am impressed with their performance. The candidates I interview from Bluebird consistently possess the relevant experience and sales hunger I seek. Additionally, the Bluebird team has always adjusted their recruitment strategies based on my feedback to fine-tune searches.

I wholeheartedly recommend Bluebird for any critical sales hire, knowing that their strategic approach, SaaS DNA and commitment to quality make them a true partner in scaling high-performance sales teams.

Caroline Korteweg

Co-Founder & CEO @ Uncover

Uncover worked with Bluebird to find its first sales hire, an extremely important role. Bluebird’s distinctive approach of hiring recruiters who have hands-on experience in the roles they recruit for, is unique and extremely valuable. The collaboration has been great, the people are kind and hard working, with Bluebird connecting us with highly suitable candidates within just a few days. Their advice on questions to ask, proposal to make, and what to focus on was also extremely useful. Would definitely work with them again.

Rick van den Bosch

Founder & CEO @ Channext

Bluebird’s unique proposition to only hire recruiters who’ve done the job themselves is what convinced me to work with a recruitment agency for the first time in 10 years of entrepreneurship. The collaboration has been top notch, where Bluebird was able to get us in front of strong fit candidates within a matter of days. Highly recommended to work with Bluebird!

Torie Runzel

VP of People @ Horizon3.ai

I am the VP of People at Horizon3.ai, a ~150 person Series C company with a small international team. We used Bluebird to hire a head of our EMEA business (Director/VP level was the mandate) and we interviewed opportunistic AE candidates. We worked directly with Silien and Lydia. We had a fantastic experience – they sent us well vetted, experienced candidates that were right on target from an experience and comp perspective. With each candidate, they sent a very thoughtful summary with all of the details we would need to review a candidate before interviewing them. They were incredibly fast in getting us high quality candidates and the whole process took about 4-6 weeks from kick-off to hire. We would love to work with them again and would consider them for roles at any level.

Daniel Schneider

VP Sales @ PowerUs

We worked with Bluebird on filling several sales roles. Since previous experience with recruiting agencies was underwhelming, I was sceptical to say the best. However, Bluebird came highly recommended by an advisor. 2 months later: boy did they deliver. I was impressed by their speed and also the quality of the candidates. We hired 2 sales leaders and 8 AEs in 7 weeks. Ramp for some is still going on and so far it looks very promising for all. We continue to work with Bluebird and don’t plan to stop.

Marco Mielenz

Founder's Associate @ Tacto

We partnered with Bluebird on many roles, from Sales to Engineering – can highly recommend!

Kerstin Labusga

Talent Acquisition Partner @ simpleclub

We are incredibly impressed with the services provided by Bluebird. Their expertise and dedication have significantly contributed to our team’s growth and success. They are very knowledgeable and work quickly and effectively. I highly recommend working with them!

Konrad Geiger

Co-Founder @ PowerUs

Bluebird played a huge part in the growth of our sales team. From the first application on I was extremely impressed by their quality and subsequentially to be able to scale that with us as well. If you’re looking to scale your sales teams, Bluebird is the way!

Brian Levin

Chief Customer Officer @ Panaseer

I worked with Machiel and Ash to hire a Global VP of sales at Panaseer. I have worked with many recruiters before but Bluebird differentiated itself with a team of career sales leaders who now focus in recruiting, rather than traditional recruiting career people.

The difference was clear. It meant better candidates (they recruit from a peer perspective and speak their language), better qualification (they could screen like former sales leaders), and better close (they were able to help us close the right candidate). As I have looked for recruiters in other parts of our business, I now look for other using this model of former practitioners.

Boudewijn Dekker

VP Sales @ Workwize

Bluebird has helped us hire some great talent over the years. They are really flexible and adapt to your workflow and needs seamlessly.

Yannick Kok

Sr Manager Business Development @ OneStream Software

Siliën did an awesome job in our hiring process. He was able to deliver great candidates fast and had a very good relationship with all of them.

Jeroen de Jong

Sales Leader @ HiBob

I have had great experiences with Machiel and the rest of the team, both as a hiring manager and as a candidate. They understand exactly what it takes to be successful within SaaS. Their professionalism, insight into the market and personal approach make the entire process smooth and pleasant.

Jimmy Wind

Co-Founder & CTO @ VirtualMetric B.V.

I have been working with Bluebird for 6 months now and they have provided 4 excellent new Sales and Marketing hires for my Software company, VirtualMetric.
They are very knowledgeable, work fast, and do a great job of making candidates enthusiastic. And the candidates they propose all have good qualifications and the all-important culture fit. Last but not least fun people to work with!

Simon O’Kane

Chief Revenue Officer @ Yokoy

Great service – rapid supply of high quality candidates and full support at all stages of the process.

Giorgio Luparia

CRO @ Oper Credits

Finding quality in recruitment agencies is a challenge. Machiel and team are amongst my few trusted partners.

Pavel Salatiuk

Senior Sales Director @ Vonage

What should I say about Bluebird? It is the same as asking about Bugatti Veyron 🙂 They are the fastest, powerful and delivery ultra high performance. Also, they are very stylish too! I have been working with them for last 5 years and every year they get better and better. Salute & keep on rocking.

Jelle Wilders

CCO @ Axual

Worked with Bluebird both as an employer looking for talent and as a candidate looking for a new Executive role.
Their understanding of what is needed in a role and the speed they have within their international network is unparalleled.

Martin Alamri

Head of Sales @ Udemy

Very happy on both recruiter and candidate side – can highly recommend.

Brad Cross

Global VP Revenue @ Upflow

I have been very impressed with Bluebird, Especially Machiel. He’s a previous VP Sales himself, so knows how to find good sales and sales leadership talent. He’s placed a number of senior roles and also some juniors with me, all of which were incredibly successful. We’ve saved a huge amount of time on screening because his grasp of our brief has been spot on, and that alone has directly translated into more revenue for the company by not tying the team up in recruitment cycles. 100% recommend.

Mustafa Tapan

Sales Manager @ Kaseya-Datto

I had the pleasure of working with Bluebird that not only placed me at my current position but also assisted our firm in finding suitable candidates. My contact with Machiel stood out as a highlight of the experience; his professionalism and excellent communication ensured a smooth and efficient process. The company’s ability to understand our needs and match them with the right candidates is truly commendable. I would highly recommend their services to anyone in need of recruitment assistance.

Michiel Geerlings

Head of Sales @ Studytube

Bluebird is our permanent partner in recruitment to achieve our growth target. Young and talented team that understands our issues as a fast growing SaaS business.

Sebastiaan Verhaar

CEO @ Sana Commerce

The team at Bluebird possess a hunger that you want to see in your sales team. They are eager and always on top of things. Add on the fact that they have actually done the work of the roles they are filling and you get a very valuable outcome. They are able to fill roles quickly – ranging from individual contributors to senior leadership roles. They even placed me in my current role! We see Bluebird as a key partner to attract top-level talent for us across the globe – they have found over 20 people for us globally and we see them as one of our key partners.

Johan van Mil

Founder @ Peak Capital

Bluebird Recruitment has been a great recruitment agency for our portfolio companies. They consistently deliver top-quality candidates across various roles, from individual contributors to senior leadership, as they really know a great candidate is open to change positions. They have a deep understanding of our industry, ensuring a perfect fit for our companies.

Caroline Mekelburg

CEO @ Amperecloud

We successfully worked with Bluebird to build our Saas sales team at Amperecloud. They analysed very precisely who we were looking for for our team and presented relevant candidate profiles in a short time. Bluebird is equally close in their communication with the candidates and us as a company, which ensures a fast and professional hiring process. As a result, we were able to successfully hire several candidates in a short period of time.

Alex Louisy

CEO @ Upflow

As we started scaling our SaaS business distribution, the VP of Sales position became a critical one. We also knew it would be very hard to find the right person. We needed a partner that could not only help us define the role, but also bring us several high quality candidates. Machiel and his team of former SaaS leaders put their heads together to launch the search at unbelievable speed. Right in line with their value proposition, they introduced us to the ideal candidate seven days after the intake call. He has now been with us for a year and a half and he is the right hire for the role.

Rick van Echtelt

CEO and Co-founder @ AG5

We partnered with Bluebird to hire a CRO. Bluebird’s dedication, expertise, and professionalism stood out during the hiring process. From the initial consultation to the final candidate selection, Bluebird demonstrated a deep understanding of our requirements and the industry landscape. Their team’s ability to source and present a diverse range of highly qualified candidates showcased their commitment to finding the perfect fit for our organization. Ultimately, the quality of the candidates they presented to us was exceptional, making our decision to hire a CRO both exciting and challenging. We found our CRO within 3 months. Moving forward, I have no hesitation in recommending Bluebird to other organizations seeking top-tier executive recruitment services.

Sander Verseput

Founder @ Chainels

After securing our Series A funding round we were looking for an experienced Head of Sales. We assigned Bluebird this task; during a short period of time Bluebird introduced us to various high profile candidates. The process was well structured. We’re happy to have Floris Welman on board for several months now and we’ve seen huge steps forward in our Go To Market strategy and execution. As founders of our SaaS business we now have more time for strategic work, which is great!

John Connolly

Talent Director @ Figma

We were delighted to partner with Bluebird to hire Mareike Busche into our DACH business. Machiel and his team were dedicated to understanding our needs and finding candidates that align perfectly with our company culture which has enabled us to hire an outstanding leader

Wolter Rebergen

People Operations Manager @ Younium

The perfect candidate in no time! Thanks Bluebird!!

Marah Chami

People Operations Manager @ Alkemics

Bluebird has been an instrumental partner in accelerating our European recruitment efforts. They are impressive and reliable in all types of client-facing roles, and can be trusted to have a “zero compromise” mindset when looking for talent.

Frederik Kunst

VP Sales @ LogicMonitor

Nothing matches working with a recruitment agency that employs former SaaS sales people and possesses SaaS DNA. These guys understand our business, qualify and deliver the right talent, and do it faster than any search agency in the industry!

Louis Carbonnier

CEO @ Hokodo

Bluebird has been instrumental in setting up our commercial function, including the hiring of our VP Sales. Beyond the headhunting, they provided advice on candidate profile, job description and compensation plan. What amazed me the most was the level of curation of the profiles they put forward. In our first search, we ended up hiring 2 Account Executives instead of one due to the quality of the candidates.

Tigran Petrosyan

CEO @ SuperAnnotate

Working with multiple recruiting firms, Bluebird is arguably top for me when it comes to sourcing the top candidates in Europe that have amazing career records and top university degrees. We were looking for a sales leader in Europe, and we were excited to find one we very much liked.

Niklas Fehrm

Chief Revenue Officer @ Scrive

Bluebird are always quick on the ball and they have always put a lot of pride in trying to deliver what they set out to do. With a good understanding of SaaS B2B and their unconventional methods for attracting candidates, they have managed to add values to our recruitment processes that most other recruitment partners have not been able to.

Martijn Theuwissen

Chief Operating Officer @ Datacamp

Unlike other agencies we worked with, Bluebird does not play the numbers game of overwhelming you with candidates in the hope that one or more make the cut. They truly try to only set you up with candidates that are a match based on the criteria you provided so you do not waste time and you can make a great hire. The velocity by which they work, their long term view and their determination to succeed is what sets them apart.

Farzad Henareh

Chief Commercial Officer @ Studytube

Bluebird understands the SaaS space through a team of professionals with a well balanced variety of backgrounds at successful SaaS businesses. I appreciate the personal approach with candidates and we have been able to fuel our high pace scale up (hiring) plans with some great talent through help from our friends at Bluebird!

Jakob Høholdt

Managing Director @ Sentia

Bluebird drives business with attitude, passion, and insight. Most importantly they connect and match the right pieces in the puzzle through engagement and business understanding in combination with people assessment, understanding of culture in a rare combination with integrity.

Rae Chowdhury

VP Sales @ Datacamp

Working with Bluebird has been great as an exclusive recruiter at Datacamp. As a client we have nuanced asks continuously and they are brilliant at adapting to our needs. This changes month to month depending on our business needs and they will clarify and get on the job to deliver results. Ultimately I’ve enjoyed working with Marc and the rest of the team and looking forward to scaling and recruiting more awesome hires.

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Our values

1 / 4

Integrity

We are honest and open to everyone we work with and take responsibility for actions and decisions we make while demonstrating reliability and trustworthiness. 

Transparency

We say it as we see it and do not hide what we are about. We applaud open debate and maintain a safe environment. We are in this together. 

Authenticity

We are authentic, we are equals. We respect each other’s thoughts, and beliefs. We trust each other and assume the best intentions. 

Togetherness and fun!

Togetherness and growth are at our core. We inspire each other to perform at our best. We recognize and celebrate success as we know that work can be fun!

We can help you hire
all over the world

All case studies

Great service – rapid supply of high quality candidates and full support at all stages of the process.

Simon O’Kane

Chief Revenue Officer @ Yokoy

We were delighted to partner with Bluebird to hire Mareike Busche into our DACH business. Machiel and his team were dedicated to understanding our needs and finding candidates that align perfectly with our company culture which has enabled us to hire an outstanding leader

John Connolly

Talent Director @ Figma

I am the VP of People at Horizon3.ai, a ~150 person Series C company with a small international team. We used Bluebird to hire a head of our EMEA business (Director/VP level was the mandate) and we interviewed opportunistic AE candidates. We worked directly with Silien and Lydia. We had a fantastic experience – they sent us well vetted, experienced candidates that were right on target from an experience and comp perspective. With each candidate, they sent a very thoughtful summary with all of the details we would need to review a candidate before interviewing them. They were incredibly fast in getting us high quality candidates and the whole process took about 4-6 weeks from kick-off to hire. We would love to work with them again and would consider them for roles at any level.

Torie Runzel

VP of People @ Horizon3.ai

As we started scaling our SaaS business distribution, the VP of Sales position became a critical one. We also knew it would be very hard to find the right person. We needed a partner that could not only help us define the role, but also bring us several high quality candidates. Machiel and his team of former SaaS leaders put their heads together to launch the search at unbelievable speed. Right in line with their value proposition, they introduced us to the ideal candidate seven days after the intake call. He has now been with us for a year and a half and he is the right hire for the role.

Alex Louisy

CEO @ Upflow

Bluebird Recruitment has been a great recruitment agency for our portfolio companies. They consistently deliver top-quality candidates across various roles, from individual contributors to senior leadership, as they really know a great candidate is open to change positions. They have a deep understanding of our industry, ensuring a perfect fit for our companies.

Johan van Mil

Founder @ Peak Capital

The team at Bluebird possess a hunger that you want to see in your sales team. They are eager and always on top of things. Add on the fact that they have actually done the work of the roles they are filling and you get a very valuable outcome. They are able to fill roles quickly – ranging from individual contributors to senior leadership roles. They even placed me in my current role! We see Bluebird as a key partner to attract top-level talent for us across the globe – they have found over 20 people for us globally and we see them as one of our key partners.

Sebastiaan Verhaar

CEO @ Sana Commerce

We worked with Bluebird on filling several sales roles. Since previous experience with recruiting agencies was underwhelming, I was sceptical to say the best. However, Bluebird came highly recommended by an advisor. 2 months later: boy did they deliver. I was impressed by their speed and also the quality of the candidates. We hired 2 sales leaders and 8 AEs in 7 weeks. Ramp for some is still going on and so far it looks very promising for all. We continue to work with Bluebird and don’t plan to stop.

Daniel Schneider

VP Sales @ PowerUs

What should I say about Bluebird? It is the same as asking about Bugatti Veyron 🙂 They are the fastest, powerful and delivery ultra high performance. Also, they are very stylish too! I have been working with them for last 5 years and every year they get better and better. Salute & keep on rocking.

Pavel Salatiuk

Senior Sales Director @ Vonage

I have had great experiences with Machiel and the rest of the team, both as a hiring manager and as a candidate. They understand exactly what it takes to be successful within SaaS. Their professionalism, insight into the market and personal approach make the entire process smooth and pleasant.

Jeroen de Jong

Sales Leader @ HiBob

I worked with Machiel and Ash to hire a Global VP of sales at Panaseer. I have worked with many recruiters before but Bluebird differentiated itself with a team of career sales leaders who now focus in recruiting, rather than traditional recruiting career people.

The difference was clear. It meant better candidates (they recruit from a peer perspective and speak their language), better qualification (they could screen like former sales leaders), and better close (they were able to help us close the right candidate). As I have looked for recruiters in other parts of our business, I now look for other using this model of former practitioners.

Brian Levin

Chief Customer Officer @ Panaseer

I have been working with Bluebird for 6 months now and they have provided 4 excellent new Sales and Marketing hires for my Software company, VirtualMetric.
They are very knowledgeable, work fast, and do a great job of making candidates enthusiastic. And the candidates they propose all have good qualifications and the all-important culture fit. Last but not least fun people to work with!

Jimmy Wind

Co-Founder & CTO @ VirtualMetric B.V.

Bluebird played a huge part in the growth of our sales team. From the first application on I was extremely impressed by their quality and subsequentially to be able to scale that with us as well. If you’re looking to scale your sales teams, Bluebird is the way!

Konrad Geiger

Co-Founder @ PowerUs

Bluebird has been instrumental in setting up our commercial function, including the hiring of our VP Sales. Beyond the headhunting, they provided advice on candidate profile, job description and compensation plan. What amazed me the most was the level of curation of the profiles they put forward. In our first search, we ended up hiring 2 Account Executives instead of one due to the quality of the candidates.

Louis Carbonnier

CEO @ Hokodo

Unlike other agencies we worked with, Bluebird does not play the numbers game of overwhelming you with candidates in the hope that one or more make the cut. They truly try to only set you up with candidates that are a match based on the criteria you provided so you do not waste time and you can make a great hire. The velocity by which they work, their long term view and their determination to succeed is what sets them apart.

Martijn Theuwissen

Chief Operating Officer @ Datacamp

Bluebird understands the SaaS space through a team of professionals with a well balanced variety of backgrounds at successful SaaS businesses. I appreciate the personal approach with candidates and we have been able to fuel our high pace scale up (hiring) plans with some great talent through help from our friends at Bluebird!

Farzad Henareh

Chief Commercial Officer @ Studytube

Bluebird drives business with attitude, passion, and insight. Most importantly they connect and match the right pieces in the puzzle through engagement and business understanding in combination with people assessment, understanding of culture in a rare combination with integrity.

Jakob Høholdt

Managing Director @ Sentia

Bluebird’s unique proposition to only hire recruiters who’ve done the job themselves is what convinced me to work with a recruitment agency for the first time in 10 years of entrepreneurship. The collaboration has been top notch, where Bluebird was able to get us in front of strong fit candidates within a matter of days. Highly recommended to work with Bluebird!

Rick van den Bosch

Founder & CEO @ Channext

Uncover worked with Bluebird to find its first sales hire, an extremely important role. Bluebird’s distinctive approach of hiring recruiters who have hands-on experience in the roles they recruit for, is unique and extremely valuable. The collaboration has been great, the people are kind and hard working, with Bluebird connecting us with highly suitable candidates within just a few days. Their advice on questions to ask, proposal to make, and what to focus on was also extremely useful. Would definitely work with them again.

Caroline Korteweg

Co-Founder & CEO @ Uncover

Bluebird is a valued partner in Aptean’s International growth. They understand SaaS, and I am consistently impressed by Bluebird’s ability to identify and attract top-tier SaaS sales talent across Europe. They listen to our requirements, understand, and get us great candidates in a matter of weeks, quickly sourcing the talent we require—ranging from ADRs to Vice Presidents.

In today’s competitive environment, speed and quality hires are essential. I need sales talent who can quickly become productive and achieve success within a few months. Bluebird has helped us recruit several individuals who have quickly become high-performing team members. I am impressed with their performance. The candidates I interview from Bluebird consistently possess the relevant experience and sales hunger I seek. Additionally, the Bluebird team has always adjusted their recruitment strategies based on my feedback to fine-tune searches.

I wholeheartedly recommend Bluebird for any critical sales hire, knowing that their strategic approach, SaaS DNA and commitment to quality make them a true partner in scaling high-performance sales teams.

Patrick Pando

VP of Sales @ Aptean

No logo found for Caroline KortewegNo logo found for Yannick KokNo logo found for Jimmy WindNo logo found for Simon O’KaneNo logo found for Mustafa TapanNo logo found for Sebastiaan VerhaarNo logo found for Caroline MekelburgNo logo found for Rick van EchteltNo logo found for Louis Carbonnier