SaaS Fundamentals

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2025 SaaS Salary Benchmarks in Australia

Discover the latest SaaS salary benchmarks in Australia for 2025. Learn key salary trends, hiring insights, and how to attract and retain top SaaS sales talent.

2025 SaaS Salary Benchmarks in Australia
Machiel Kunst
Machiel Kunst

Founder & CEO

As the Australian SaaS market continues to evolve, businesses must stay ahead of salary trends to attract and retain top talent. With hiring competition increasing and salaries stabilising after years of volatility, understanding the market benchmarks is crucial for both employers and candidates.

Bluebird’s Salary Benchmarks 2025 provides data-driven insights into the latest compensation trends, key hiring strategies, and salary expectations across SaaS sales and customer success roles. Whether you are a hiring manager refining your talent strategy or a professional exploring your next opportunity, this guide will help you make informed decisions and stay competitive in today’s job market.

Market trends: what to expect from SaaS salaries in 2025

With SaaS firms shifting from “growth at all costs” to a focus on profitable growth, salary inflation has slowed. While top-tier talent still commands premium compensation, the broader market has moved towards a sustainable equilibrium.

One notable trend is the continued demand for “paper-perfect” candidates, those who meet every requirement on a job description. While this approach mitigates hiring risk, it often overlooks high-potential individuals who could drive future growth. Companies that prioritise growth potential and diverse perspectives will build stronger, more resilient teams in the long run.

Key considerations for sales leaders

To attract and retain top sales talent, companies must be strategic with their compensation packages. While inflated salaries are no longer the norm, underpaying high performers can lead to talent loss and increased recruitment costs in the future.

How to stay competitive:
  • Regular salary reviews: ensure pay is aligned with market benchmarks.
  • Reward high performers: don’t let loyalty result in stagnant salaries.
  • Offer long-term incentives: equity, bonuses, and career growth opportunities matter.

By addressing these factors, companies can reduce turnover and strengthen their sales teams for long-term success.

Key considerations for candidates

For job seekers, evaluating compensation goes beyond just looking at on-target earnings (OTE). Higher OTEs often come with aggressive sales targets, making it crucial to assess the full package before making a decision.

What to consider when evaluating an offer:
  • Company values: does the company’s mission align with yours?
  • Career progression: are there clear opportunities for growth?
  • Work-life balance: consider flexibility, remote options, and overall culture.
  • Market research: speak to current and former employees, and check company reviews.

Being informed will help you negotiate the best package while ensuring long-term career satisfaction.

Salary benchmarks for 2025

The following tables present comprehensive salary benchmarks for various SaaS roles in Australia. All salaries are listed in AUD and do not include Superannuation, which is currently set at 11.5%. These tables outline the compensation ranges: low, mid, and high—based on different levels of experience.

Compensation for sales leadership roles can vary significantly based on factors such as business stage, funding rounds, and equity options. Due to these complexities, establishing a universal benchmark is challenging. At Bluebird, our expertise allows us to provide tailored advice and recommendations on structuring competitive compensation packages. For personalised insights, feel free to reach out to our team directly.

Do you want us to be your SaaS sales staffing agency?

Working with a SaaS Sales Staffing Agency is the best way to find top sales talent for your SaaS company.

Please contact us, we are happy to help you set up the best hiring strategies and acquire the best SaaS sales talent!

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