Bluebird case

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How Panaseer Found the Perfect VP of Sales with Bluebird

Learn how Bluebird helped Panaseer find their ideal VP of Sales, transforming their recruitment process with industry-specific expertise and efficiency.

How Panaseer Found the Perfect VP of Sales with Bluebird
Machiel Kunst
Machiel Kunst

Founder & CEO

“Working with Bluebird was a game-changer for us.”


When Panaseer needed to fill the crucial role of VP of Sales, they turned to Bluebird. Their experience with traditional recruiters had been mixed, but Bluebird’s unique approach, characterised by a deep understanding of sales and personalised attention, set them apart and proved instrumental in finding the perfect fit for their team.

 

Meet the Key Players

Brian Levin is the Chief Customer Officer at Panaseer, based in Boston. With a strategic role overseeing go-to-market sales, marketing, and customer success, Brian is responsible for shaping Panaseer’s growth trajectory. He brings a wealth of experience in aligning sales strategies with overall business objectives.

 

Neil Hooper is the newly appointed VP of Sales at Panaseer, residing in New Jersey. Neil’s background in sales leadership and his recent move to Panaseer highlight his expertise in managing and scaling sales teams, particularly in the cybersecurity sector. His role involves not only driving sales but also mentoring and developing the sales team.

About Panaseer

Panaseer is a leading SaaS company specialising in cybersecurity analytics. They provide organisations with the tools to enhance their security posture through comprehensive visibility and control. Their mission is to empower businesses to manage and grow their security infrastructure effectively.

 

The Recruitment Challenge

Panaseer faced a significant challenge when searching for a VP of Sales:

  • Narrow Talent Pool: The company required a candidate with a specific mix of B2B sales experience, particularly in cybersecurity, along with both strategic vision and hands-on execution skills.
  • Speed and Efficiency: The recruitment needed to be swift yet thorough, ensuring high-quality candidates without extending the hiring timeline unnecessarily.
Brian Levin describes their challenge: “In the recruiting process, I was looking for a candidate who had a good mix of both strategic execution within sales and a specific focus in cybersecurity.”

 

Why Panaseer Chose Bluebird

Panaseer’s choice of Bluebird was driven by several distinctive factors:

  • Sales Expertise: Bluebird’s team, with their background in sales, offered a unique advantage. Brian notes, “What stood out to me about Bluebird was clear in my initial interactions… they came from sales backgrounds.” This expertise allowed Bluebird to better understand and fulfil Panaseer’s requirements.
  • Personalised Approach: Neil Hooper appreciated the specific, tailored approach from Bluebird. He explains, “Machiel reached out to me over LinkedIn and it was really specific and resonated well with what I was looking for.” Bluebird’s ability to match the right candidate with Panaseer’s needs was crucial.
  • Efficient Process: The efficiency of Bluebird’s recruitment process was another key factor. Neil found their service “top-notch” in managing the dialogue and ensuring relevance to his career move.

Brian adds, “Bluebird was able to quickly understand my requirements and help with some modifications to the original job description.”

 

Neil’s Experience as a Candidate

From Neil Hooper’s perspective, the recruitment process with Bluebird was notably positive and distinct from his previous experiences:

  • Tailored Communication: Neil valued how Bluebird’s communication was directly relevant to his career aspirations. “The engagement with Bluebird was meaningful for me because it was transparent. They shared the types of things that Brian and the team from Panaseer were looking for.” This clarity helped Neil assess whether Panaseer was the right fit for him.
  • Insightful Process: Neil found Bluebird’s process to be well-structured and insightful. “As a candidate, I would describe it as process, people and product. It was the right process. It was a great team and the product was the offer that ultimately happened.” Bluebird’s approach ensured that Neil felt well-informed and confident throughout the recruitment journey.
  • Personal Fit: The recruitment experience also included a focus on cultural and personal fit, which Neil appreciated. He noted, “What a candidate like myself is looking for is, is it the right company to join?” Bluebird’s expertise in understanding both the candidate’s and the company’s needs facilitated a better match.

Neil’s positive experience underscores the importance of a candidate-centric approach in recruitment, reflecting how Bluebird not only meets the needs of their clients but also ensures a great experience for candidates.

 

The Impact of Bluebird on Panaseer’s Recruitment

The collaboration with Bluebird had a profound impact on Panaseer’s recruitment efforts:

  • Understanding the Role: Bluebird’s in-depth understanding allowed them to refine the job description and attract the right candidates. Brian notes, “We had some check-ins as I did early interviews with candidates to reaffirm what were good matches.”
  • Quality of Candidates: The candidates sourced by Bluebird met Panaseer’s high standards. Brian highlights, “It meant better candidates. They recruited from a peer perspective and spoke the candidates’ language.”
  • Successful Placement: The effective approach of Bluebird led to the successful hiring of Neil Hooper. Brian concludes, “We found our perfect candidate.”

Neil also shared his experience: “The engagement with Bluebird was meaningful for me because it was transparent. They shared the types of things that Brian and the team from Panaseer were looking for.”

 

Final Thoughts

For companies seeking to elevate their recruitment process, particularly in high-stakes roles like VP of Sales, Bluebird offers a distinctive advantage. Brian Levin emphasises, “The difference with Bluebird was clear.” Their expertise in sales recruitment, combined with a personalised approach, enabled Panaseer to find an ideal candidate efficiently and effectively.

 

See the Full Video

Want to see the full interview and hear more about Panaseer’s experience with Bluebird? Watch the video here:

Need Help Yourself?

Are you looking to enhance your recruitment process and find top talent for your team? Reach out to Bluebird today to discover how our specialised approach can help you achieve your hiring goals.

 

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