About the role
Location: Den BoschLanguage: Dutch
WFH policy: Hybrid (2–3 days/week in office)
Industry: HR Tech / SaaS
Product: HR software platform focused on performance management and employee engagement
Size and functions of local team: ±6-person commercial team incl. AEs, partners, marketing; wider team ±16 incl. Product, CS, Founders
Role description:
AE – Closing-focused, full-cycle sales across all deal sizes with warm inbound leads (no cold calling). Includes handling demo requests, online/in-person meetings, events. Events are a key lead channel. Target includes ARR and number of new clients. Current motion includes ~20% partner-led sales with ambition to grow to 50%. No formal segmentation (SMB/MM/Ent) yet; all team members cover broad accounts. Role includes coaching juniors and potential to lead Sales in future.
Unique about the company (that you don't read online):
Bootstrap culture with controlled growth and operational discipline
Strong cultural cohesion and team-led selling model
Internal transparency on equity/participation opportunities for long-term hires
Flat hierarchy; every team member contributes cross-functionally
Growth perspective (for the candidate in the role/company):
Path to Head of Sales or equivalent leadership role within 18 months
Long-term potential for equity/participation in the company
Exposure to full commercial motion incl. partnerships, events, direct sales
Must haves:
4+ years B2B sales experience
Full sales cycle experience (closing, demos, etc.)
Some form of lead or team lead experience
Comfortable working onsite 2–3 days/week
Dutch-speaking
Based in Nijmegen, Den Bosch region
Willing to work in a flat team structure with hands-on execution
Nice to haves:
Experience in SaaS
Partner/channel sales experience
HR experience in some form (highly preferred)
Convinced? Apply immediately!
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