About the role
Role: Head of MarketingLocation: Berlin, Germany
Language: German (fluent) & English (fluent)
WFH policy: at least 4 days p/w in office
Industry: Energy & Sustainability
Product: AI‑powered Energy Procurement & Management Platform
Size & functions of local team: 75 FTE, 2 marketeers & interim Lead
Role Description
Build & grow the marketing team, 2 to 10+ FTE in the next 2-3 years
Marketing Strategy & Foundational PMM (positioning, messaging etc.)
Content & Performance Marketing Strategy (2 most important pillars)
What’s unique about the company:
Founded 2022, now 75 FTE, $5mio ARR, 300% YoY growth, 2x next year
EU SME’s spend €250bn on energy today, huge TAM with strong YoY growth
ICP: 250 - 25,000 FTE, $50mio+ revenue (Manufacturing, Hospitalty etc.)
Company will start EU expansion in ’26, huge growth potential internationally
AI-driven energy procurement combining PPAs, battery/storage & flexibility trading
Backed by prominent VCs: €24M Series A in May 2025 (Headline, Balderton, Tiny VC etc.)
Growth Perspective
Perspective to build and grow the team, long-term VP perspective
Must-have requirement:
6+ years of B2B Marketing experience (ideally with marketing to SME's)
Generalist with deep experience in Content and/or Performance (spending $60k p/m)
Experience working for high growth tech start/scale-ups
'Get-shit-done mentality', very hands-on
Leadership experience
Nice-to-haves:
Experience in the energy market or marketing to Procurement/CFO
Hiring Process
1st interview with Commercial Strategy Manager
2nd interview Marketing Team Lead
3rd interview with Chief of Staff & Interim Commercial Lead
Convinced? Apply immediately!
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